Accedo and HTC VIVE partner to develop VR experiences
Accedo, a broadcast services company, has partnered with HTC Vive to educate the video industry and accelerate VR innovation.
The companies are also working with the Australian National Basketball League (NBL) to create new user experiences for sporting events in VR.
Accedo and HTC will produce a series of joint seminars and participate in various industry speaking engagements, as well as work together with key media accounts such as the Australian NBL to implement new VR services and technologies.
Rikard Steiber, president of HTC Viveport, said: “The video experience will undoubtedly change as VR technology matures and services become more mainstream. Accedo brings a strong perspective, leadership and experience in the video industry, and we believe this partnership can stimulate innovation and cross-collaboration that will benefit content owners such as the NBL, and ultimately video consumers.”
The NBL, which includes eight teams from around the country, attracts more than 750,000 spectators each season, as well as prime-time television audiences for games broadcast nationally.
Jeremy Loeliger, CEO of Australian NBL, said: “VR offers an exciting opportunity to create new content and experiences for sports fans around the country, and we look forward to collaborating with Accedo and HTC VIVE, two leading experts in the field.”
Fredrik Andersson, SVP business development at Accedo., added: “HTC VIVE is recognised as a leader within Virtual Reality and we are thrilled to be working together with them to jointly educate and help the video industry embrace the game-changing opportunities offered by this exciting new technology.
“Together with our clients around the world, including the Australia National Basketball League, we can create bold and dynamic experiences that will shape the future of virtual reality.”
Accedo will be featuring their VR solutions at the NAB Show in Las Vegas, at Accedo booth SU9205CM. The next generation VR user experience will also be discussed during a panel on April 26 at 10:00 am.